Managerial Economics and Business Strategy

(Former „Industrieökonomik“)


This course aims to provide the fundamental economic tools for students of business and management degrees. The subjects covered include oligopoly pricing, cartel formation, bundling and pricing strategies, multistage and repeated games risk sharing, vertical contracting and many other strategies of firms enjoying market power.

The students

  • are able to analyze and identify different market situations which require specific strategic action of involved players,
  • are able to conceptually develop optimal strategic business and management decisions,
  • are able to understand the possibilities and limits of the conceptual ideas discussed for the application in real life cases.


Deatails: ECTS-Credits: 5, Language: English

Lecture: Friday, 13:15 – 16:30 (Room LG H2), Prof. Dr. Gregor Zöttl.

Exercise: Wednesdays, 15:00 – 16:30 (Room LG 5.155), Kathrin Singer

Schedule for Summer Term 2019:

Lecture: 03.05., 10.05., 17.05., 24.05., 07.06., 28.06. and 05.07.2019

Exercise: 08.05., 15.05., 22.05., 29.05., 05.06., 19.06., 26.06., 03.07. and 10.07.2019


The written exam takes place on Friday, 12.07.2019, 13:15 – 14:45, in room LG H5.


The password for StudOn is MEMaster.


Additional Information:

There is no registration required for participating in this course. A participation is possible at any time.

Please note: The examination office has application deadlines for the exam registrations!